Services
Paid Media
We’ll develop and implement a full-funnel media plan that leverages audience and creative testing to reach your customers across the purchase journey and help you meet your business goals. Strategy and plan are adapted quickly as we learn. Capabilities include:
- Paid Search & Shopping
- Paid Social
- Programmatic Display
- Audio Marketing
- Video Streaming & CTV
- App Store Marketing
Reporting and Analytics
We’re here to help ensure that you feel confident in your data and can leverage it to make important decisions. We can develop a data and attribution strategy spanning channels and devices, set up your data architecture, and create performance reporting dashboards that work for all stakeholders.
Website Design and Development
Our team of designers, strategists, and developers will build a website from scratch or transform your existing website into an effective way to engage with your audience and create a high-performing marketing tool for your business!
Brand Positioning and Messaging
We’ll help you develop or refine your brand’s story and position it for success, validating messaging through digital creative testing.
Content Strategy and Development
Our copywriters and design experts can develop a wide variety of content that speaks effectively to your target audiences: landing pages, blog posts, email campaigns, infographics, case studies and more!
Take control of the narrative. Work with our team to build, maintain, improve and tell your brand story. From issue advocacy to thought leadership campaigns and product launches, we can support and execute a strategic approach to connecting with the public.
Services include:
- PR & communications planning
- Messaging development or refinement
- Byline, op-ed and commentary article writing
- Crisis planning and communications
- Internal communications
- Executive communications
- Media relations
- Press releases
Email Marketing
We’ll develop and deploy email campaigns that engage and speak to your audience. Our team has experience working with Salesforce, HubSpot, Klaviyo, and MailChimp.
Search Engine Optimization (SEO)
We’ll help you design and optimize your website to improve search engine visibility, increase the quality and quantity of organic search, and adjust to ever evolving SEO tactics.
Our Work















Blue Shield of California
Empowering members with life-changing health and wellness resources
We helped the top California health insurance provider promote wellness programs for weight loss, diabetes, mental health and more. We developed content to engage plan members through a multi-channel marketing campaign which ran across social, search and email.

Meyer Sound
Bringing marketing online for an iconic professional audio brand
After decades of print advertising, this well-respected audio equipment company hired Emphasis Media to bring brand awareness B2B marketing efforts digital. We introduced a brand refresh to multiple audience segments with campaigns across YouTube, Meta and LinkedIn. We’ve since pivoted to an ongoing full-funnel lead gen approach with a product-marketing focus.

Elation Health
Acquisition and growth for the EHR powering the future of sustainable primary care
We launched and managed full funnel, multi-channel acquisition and lead generation campaigns targeting primary care physicians and practices providers.

Proto101
Driving growth for Seattle’s favorite sustainable clothing brand
We stepped in as Proto101’s go-to for all things marketing and growth – tackling content strategy, design, email marketing and paid media.

Zimmer Commercial Development
Helping a national real estate developer close deals with sharp design
We developed impactful 25-50-page responses to RFP’s and invitations to negotiate for eight and nine figure commercial real estate opportunities.

r.e.m. beauty
Launching a celebrity beauty line and scaling full-funnel marketing efforts
We helped make a splash launching r.e.m. beauty on behalf of a globally recognized pop star. First, we cast a wide net with brand awareness media on YouTube, Tiktok and Meta. Following the launch, we built out and maintained mid and lower funnel marketing efforts with expansion into Search and Shopping campaigns.
Team
Emphasis Media is Founder-Led
Emphasis Media remains intentionally small so that we as founders can remain involved in each client - from client communication to strategy to overseeing day-to-day deliverables. We have a personal responsibility to ensure we're delivering the highest quality possible to each brand we service. That said, we have and will continue to grow - but we’ll do it sustainably.

Emphasis Media Founding Partners Jessica Betancourt and Sarah Sanguinetti